DC-X powers Gannetts "Content One" strategy
Gannett Co., Inc, USA’s largest news and information company (USA Today, etc) is rolling out a magnificent, central Asset Depository, based on the DC-X product from the Digital Collections Verlagsgesellschaft mbh from Hamburg, Germany. News content of any format and from all connected media channels, including 250 RSS feeds, will be supplied to the 7,000 users – more than 30,000 photographs and images, 5,500 PDF pages, 10,000 articles and 5,000 videos will be ingested into the DC-X system daily and made available to all users.
Depending on the media specific settings, the documents will remain in the system for 2 to 8 weeks, before they will be selectively archived in the DC archive system, where they remain available for all users for future use.
The Gannett management considers this project as company-strategic step into the future and Gannett expects significant synergy effects and savings through the multiple use of content – it emphasises the paradigm chance to “content as a product”!
About Gannett Co., Inc.
Gannett Co., Inc. (NYSE: GCI) is an international news and information company operating on multiple platforms including the Internet, mobile, newspapers, magazines and TV stations. Gannett is an Internet leader with hundreds of newspaper and TV Web sites; CareerBuilder.com, the nation's top employment site; USATODAY.com; and more than 80 local MomsLikeMe.com sites. Gannett publishes 82 daily U.S. newspapers, including USA TODAY, the nation's largest-selling daily newspaper, and more than 650 magazines and other non-dailies including USA WEEKEND. Gannett also operates 23 television stations in 19 U.S. markets. Gannett subsidiary Newsquest is the United Kingdom's second largest regional newspaper company with 17 daily paid-for titles, more than 200 weekly newspapers, magazines and trade publications, and a network of Web sites.
